EUIPO Publishes IP Perception Study 2020

25th November 2020

“Fewer Europeans buy counterfeits or access pirated material as demand for paid content grows;  the new survey released by the European Union Intellectual Property Office (EUIPO), questioned EU residents aged 15 and above on their attitudes and behaviour towards intellectual property (IP).” It shows that more people say they’re willing to pay for copyright-protected content online. Just  5%  of  Europeans  claim  to  have  bought counterfeit  goods  intentionally  over  the  past 12months,  with  just  8%  admitting  to  having  intentionally  accessed  online  content  through illegal sources over the same period.”